The Ultimate It Girl Receives:

A Jovani Gown valued at $1,000!


A $1,000 scholarship!


An all-expenses paid trip to New York City to model at Jovani!


Contest Rules

  1. Buy your dress at The Ultimate (any designer)

  2. Take a picture of yourself in something you feel beautiful in!

  3. Tag 5 friends and @theultimateprom in the caption & picture

  4. Use #UltimateItGirl in your caption

  5. Post to Instagram and Facebook

  6. Fill out the online form below

  7. Like our photos on Facebook and Instagram!

In order to qualify, must be over 15 years old and have bought your gown from The Ultimate. Please save receipts and hang tags if you become a finalist.


Five finalists will be chosen on May 18, 2018, and the five finalists must come into The Ultimate for an interview within 7 days of being notified. 


The Ultimate It Girl winner will be announced May 31, 2018, and she will go straight to the finals of the Jovani It Girl Contest to model for Jovani in NYC on July 15 to 20, 2018.